Joe’s angle on marketing news you can use.
The promise of digital advertising lies in the fact that we can understand more fully what happens to dollars spent in digital advertising than we can on any other medium through the data we collect.
The problem with digital advertising lies in the fact that we can understand more fully what happens to dollars spent [...]
We know all about you, social media. You’re the new cool kid on the block. Everyone wants to hang out with you. Everyone wants to be your friend. You’re mysterious and intriguing. Not like plain old email over there.
Poor email. He used to be the cool kid at one time. People used to tie up [...]
Let me be the first to say, right here and now, that I am not endorsed by, nor am I paid by any companies to post. Although, I wouldn’t mind it so much. I mean, if anyone out there wants to send me free cans of soda so I can blog about them, go right [...]
It used to be that creative departments were the province of the tragically hip. You know who I’m talking about - the cool guys and gals who could get away with wearing wallets on belt chains and wrist watches with leather bands and hair-dos with that look like they took a lot of time to [...]
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