Mele’s Musings

Week of 12.08.08/Top Stories

GenerationsOnline/Cyber Monday?/MobileShopping/SocialAndAds
Generational differences in digital: Millenials, GenX, and Boomers
How and what they access is different, but all generations use digital to gather shopping information.

flickr
Do marketers have the wrong Cyber Monday? (And Black Friday is hot online, too, by the way)
Cyber Monday is a created phenomenon. But maybe it’s catching on?

Atlas
Mobile Shopping - changing the [...]

Tags: Amazon, Atlas, barcode scanning, Black Friday, boomers, comparison shopping, Cyber Monday, Facebook, Gen X, Gen Y, generations, iPhone apps, mcommerce, millenials, Mobile, mobile advertising, mobile marketing, MySpace, online ads, online advertising, online shopping, online video, QR codes, retail, Shopping, Social advertising, social influence, Social Media, social network, social networking, sports, Target, television, TV, what's next, widget

Posted in Digital Commerce News, Digital Marketing News, Digital Trends, Issues of Interest, Retail and Product News | No Comments »

Mobile Shopping – changing the shopping landscape

Barcode and merchandise scanning applications are going to be adopted at faster and faster rates. And Amazon’s iPhone app sets a new bar for mobile shopping.

amazon
Article links:
Stores Clueless About Mobile Barcode Scanning Applications?
Amazon.com lets iPhone users search its site by taking a picture
Musing:
WhileTarget gets slammed a bit in the first article, it’s [...]

Tags: Amazon, barcode scanning, iPhone apps, mcommerce, Mobile, mobile shopping, QR codes, Target

Posted in Digital Commerce News, Issues of Interest, Retail and Product News | No Comments »