Mele’s Musings » blog

Jet Blue Gets It Right on Flight Attendant Fiasco

August 18th, 2010

All over the country, including in my own kitchen last week, citizens had the opportunity to discuss the merits of Steven Slater, the flight attendant who decided that shouting expletives and releasing an emergency ramp was a good way to handle on the job frustration. Far be it from me to judge, but the consensus [...]

Blogola, the FTC, and Google

October 12th, 2009

Let me be the first to say, right here and now, that I am not endorsed by, nor am I paid by any companies to post.  Although, I wouldn’t mind it so much.  I mean, if anyone out there wants to send me free cans of soda so I can blog about them, go right [...]

Marketing Moves to the Blogosphere

September 2nd, 2008

Perhaps the action of starting a blog in and of itself is a path to moving a company toward more open communication.

Picture: rodjohns.typepad.com

Article excerpt:   Jason Calacanis, who got into blogging early and big, has quit. He co-founded a network of blogs called Weblogs in 2003, before the medium cracked the mainstream, and then sold it [...]

Blogging 101

May 19th, 2008

Is my blog a corporate blog?  I guess you could say it is, but it is not anything that I asked for permission to do.  That may be the model for successful corporate blogging.

picture: radio.weblogs.com
Article excerpt:   Think of it. A cheap, direct means of working one-on-one, one-to-many with customers, partners, prospects. The ideal means of [...]

Wal-Mart Tastemakers Write Unfiltered Blog

March 21st, 2008

Interesting that they are allowing their merchants to talk freely – I wonder how they (or any other retailer) would feel if the tables were turned?

Article excerpt:   Microsoft is one of Wal-Mart’s biggest suppliers. But that did not stop the Wal-Mart employee in charge of buying computers from panning Microsoft’s newest operating system, Vista.  “Is [...]

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