Mele’s Musings » brand management

Is Groupon Bad for Brands?

April 20th, 2011

I admit it. I love daily deal sites. I have been a member of Woot! for 6 years, have been with Gilt for almost a year, and receive my daily Groupon, my daily Musician’s Friend deal, etc. I am a total sucker for these types of sites and opportunities, much to my [...]

BP Buys “Oil Spill” on Google: Crisis Management Brilliance or Blunder?

June 16th, 2010

For the record, BP has done its part to destroy the Gulf via shoddy planning and unconscionable corner cutting. They deserve every bit of vitriol sent their way. Let’s just get that on the table before we go any further. What has happened in the Gulf is an unmitigated disaster that will take decades (or [...]

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