Joe’s angle on marketing news you can use.
I can still recall all of the words to the Big Mac commercial song. And the Sesame Street theme. And, to the great annoyance of my children, any song written by the Beatles, the Stones, the Who, Led Zeppelin, Pearl Jam, Soundgarden, and, yes, even most Duran Duran.Think about it the next time you are [...]
AdAge recently ran an article which highlighted the “intrusion” of a commercial message into the 30 Rock program. The article notes that we might be reaching a time when the line between ad and show will blur significantly.
link to video
There are a few interesting things about the article. One is that the article delineated between ads [...]
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