Joe’s angle on marketing news you can use.
Over the past month, several articles have come out highlighting what we all know to be a growing trend: the blurring of traditional and digital. At first, I was dismissive of it. Afterall, I have grown up in digital advertising, and from what I can see, traditional agencies can talk digital, but they still have [...]
We know all about you, social media. You’re the new cool kid on the block. Everyone wants to hang out with you. Everyone wants to be your friend. You’re mysterious and intriguing. Not like plain old email over there.
Poor email. He used to be the cool kid at one time. People used to tie up [...]
Multichannel retailers need to think big picture. According to this article, most are not yet.
Picture: Google Images
Article excerpt: In this morning’s opening keynote, Sucharita Mulpuru, Senior Retail Analyst from Forrester Research, presented a vivid look at the current state of online retail. She not only outlined the new rules for ecommerce, she provided insight into [...]
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