Mele’s Musings » how-to

Apple iPhone 3G: 30-Minute Marketing

July 15th, 2008

I’ve seen it (and I have the phone, so nyah-nyah) and the acting is bad, but it does make you want one.  Doesn’t it?!?

Picture: comictan.com
Article excerpt:   One of the most talked-about aspects of the Apple iPhone 3G is an approximately half-hour instructional video on Apple.com that lovingly details each new feature and function. But if [...]

Users Demand Expertise at How-To Web Sites

May 5th, 2008

Is wisdom of the crowds dead?  Will users start turning away from “amateur” generated content?

picture: gallery.nofactzone.net
Article excerpt:  If the Internet can make anyone a star, can it turn Barnes & Noble into one, too? The bookseller has taken another step beyond its traditional business into the online publishing world, recently introducing Quamut.com, a site that [...]

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