Mele’s Musings » mcommerce

Week of 12.08.08/Top Stories

December 10th, 2008

GenerationsOnline/Cyber Monday?/MobileShopping/SocialAndAds
Generational differences in digital: Millenials, GenX, and Boomers
How and what they access is different, but all generations use digital to gather shopping information.

flickr
Do marketers have the wrong Cyber Monday? (And Black Friday is hot online, too, by the way)
Cyber Monday is a created phenomenon. But maybe it’s catching on?

Atlas
Mobile Shopping - changing the [...]

Mobile Shopping – changing the shopping landscape

December 10th, 2008

Barcode and merchandise scanning applications are going to be adopted at faster and faster rates. And Amazon’s iPhone app sets a new bar for mobile shopping.

amazon
Article links:
Stores Clueless About Mobile Barcode Scanning Applications?
Amazon.com lets iPhone users search its site by taking a picture
Musing:
WhileTarget gets slammed a bit in the first article, it’s [...]

Other good articles this past week / 11.17.08

November 20th, 2008

Issues of Interest
The Gen X Online Shopper
emarketer
Blogs and the Purchasing Decision
emarketer

 
Digital Marketing News
Facebook Tries to Woo Marketers
WSJ

 
Digital Commerce News
Retailers fare poorly in natural search results, Conductor study shows
internet retailer
Social media increasingly used by bargain hunters
biz report

 
Digital News and Trends
If RSS Is Niche Media, Why Use It?
emarketer
Carriers’ future uncertain in “Wild West” of mobile web
network world

 
Retail [...]

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