Joe’s angle on marketing news you can use.
Many agencies and their clients are preparing for the upfronts. It’s an exciting time in TV again. The much anticipated death of TV viewing seems to have been a hoax. While the TV viewing audience is more disperse than in the past, data point after data point indicate that consumers are watching more TV than [...]
How would you estimate the amount of money you spend on food each month? The simplest way to do it would be to collect all of your receipts from every place you spent money on food and add it up, right? But what about those snacks and drinks from the vending machines? And the various [...]
My first year in college was pretty miserable. I was far from home, studying musical theater, and had a roommate named Ted who I think actually believed I couldn’t see him if he was on his side of the dorm room. At least, that’s what he told his “dates.” But, I did make a few [...]
A few very newsworthy items out of RF. First is the publication of our 5th annual Digital Outlook Report. It’s a great publication, and has tons of valuable information. You can get a copy here.
Some of the chapters titles, just to get your interest piqued:
Trends in Social Influence Marketing
Top 10 mobile applications to watch
The [...]
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