Joe’s angle on marketing news you can use.Reaching Today’s Multimedia, Multitasking Consumers
April 29th, 2008
Several recent studies have shown what we already know – that consumers multi-task and use multiple media. Given this fact, what is the best way to reach consumers today?
photo: flickr
Article excerpt: There’s no question that the explosion of new media has disrupted media buying and left many consumer brand marketers scratching their heads as to [...]
