Joe’s angle on marketing news you can use.
Is the answer interaction or data?
Picture: images.ientrymall.com
Article excerpt: In its mission to make the world more connected, Facebook is helping its users connect more with its advertisers. The social networking site has begun testing a handful of new ad formats allowing users to interact with their Facebook friends within the ads themselves. The offerings are [...]
Why are the social networks, with their huge audiences, having trouble monetizing?
i.ehow.com
Article excerpt: When the News Corporation added MySpace to its portfolio nearly three years ago, it expected that if its base of 16 million users kept growing — and each user kept adding friends, sharing photos and swapping flirty messages — the advertising dollars [...]
If MySpace becomes a portal, will they be the new category killer?
Picture: businessweek.com
Article excerpt: News Corp. wants its popular social networking site to be a gateway to the Internet—and go head-to-head with Yahoo and Google lnJust as Yahoo! (YHOO) gets one competitor off its back by quitting merger discussions with Microsoft (MSFT), the Web portal [...]
Will this tragedy lead to a stifling of content or activity on social networks? Should it?
photo: komotv.com
Article excerpt: Lori Drew is being indicted not for her alleged role in Megan Meier’s death, but for violating MySpace’s terms. What happened to Megan Meier, a girl in a small Missouri town west of St. Louis, was a [...]
Creating utility across differ social networks makes a lot of sense – or is it just another way the big kids will continue to crush the small kids?
photo: tendankara library
Article excerpt: Yahoo Inc. said Tuesday that it was joining rival Google Inc.’s initiative for creating photo-sharing and other social tools that work across the Web. [...]
Digital Trends
Boldface in Cyberspace: It’s a Woman’s Domain nytimes.com
Survey: Internet primary source of news bizreport.com
TV, Web Vie for Viewer Attention emarketer.com
‘Quarterlife’ gets a Web smackdown latimes.com
TV, the Next Big Internet Application? emarketer.com
Online Video Will Not Replace TV emarketer.com
US Internet Highs and Lows emarketer.com
VideoCensus: 5.9 billion video clips viewed bizreport.com
Why the AOL-Bebo Deal Matters emarketer.com
Digital [...]
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