Joe’s angle on marketing news you can use.
Phones are primarily communication devices. So is social networking. Will the combination of the two finally make mobile internet explode in the US?
photo: facereviews.com
Article excerpt: Is social networking the key? Mobile social networking stands a good chance of jumpstarting mobile Internet adoption because mobile social networking is based more on communication than content. Time and [...]
All the big social networks agree that having one central profile is of value to customers. Too bad they can’t agree on who will own that profile.
picture: Google Images
Article excerpt: Don’t they say good things come in threes? Well, regardless, we’ve heard from multiple sources that Google will launch a new product on Monday called [...]
You thought marketing on social networks was hard enough – how do you connect with consumers on the smallest screens?
photo: bizreport.com
Article excerpt: Big opportunities. Big challenges. eMarketer forecasts that mobile social networking will grow from 82 million users in 2007 to over 800 million worldwide by 2012. “This population will comprise current online social networkers [...]
More evidence for “word of mom” – this time more focused on younger moms who are more used to the latest technology.
picture: flickr
Article excerpt: While the daily drill of motherhood is the same no matter how old you are, new research from Moxie Interactive is finding that when it comes to getting the help she [...]
50% of US adults will use social networks by 2011 (actually, the numbers may already be that big), but the challenge is finding the right places and the right ways to connect with them.
picture: imeem.com
Article excerpt: Marketers who think bigger is better may want to reconsider, at least when it comes to social media. Ad [...]
I actually like what Starbucks is trying to do, but the key questions really swirl around whether or not they chose the right forum, and if the idea has any legs.
photo: nyc.metblogs.com
Article excerpt: New Blog, Social Networks Will Likely Reignite Debate If Move Is an Attempt to Empower Consumers or Advocate for the Brand. How [...]
Creating utility across differ social networks makes a lot of sense – or is it just another way the big kids will continue to crush the small kids?
photo: tendankara library
Article excerpt: Yahoo Inc. said Tuesday that it was joining rival Google Inc.’s initiative for creating photo-sharing and other social tools that work across the Web. [...]
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