Mele’s Musings » Staples

Week of 12.22.08/Top Stories

December 23rd, 2008

DigitalInStore/WhyAppsFail/Search&Display/CyberMonday
In a media democracy, which advertising media is most influential?
People are consuming media from all sorts of places, and that is changing the way companies reach out to consumers.

thestorytellingshow
Mobile coupons, please
Perhaps the current bad economy will prove to be the mobile tipping point.

theequitykicker
 
Social & Marketing - authenticity and attention grabbing
What are the highest ideals in [...]

More on digital changing the in-store environment

December 23rd, 2008

Staples is joining the party, too. Digital signs, the availability of internet and wireless in stores, is forcing retailers to adapt.

daylife
Article link:
Staples to Revamp In-Store Marketing
Musing:
Please refer to my previous posting on this subject: Physical stores are changing because of digital interventions
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