Joe’s angle on marketing news you can use.
I have to admit, I am a bit of an Apple fanboy, but, I also have to admit, I am a bit of an Xbox fanboy as well. I imagine this puts me in a tricky situation once the super secretive and highly anticipated Apple televisions come out.
Before that happens, I think it’s worthwhile to [...]
Evidently, according to AdWeek, the IAB’s recent Annual Leadership Meeting was full of hand-wringing and commiserating. Why aren’t we getting more ad dollars, they lamented? Why is TV still kicking our butts?
Some posited that it’s because banner ads don’t build brands. Others said “digital scarcity” should be created because, doggone it, there [...]
Imagine a day when you had more control over the ads that you see. I’m not talking about better ad targeting technologies that offer you more “relevant” ads based on your previous actions.
I’m talking about the ability to actually select the ads that you watch, and even offer feedback on ads you have seen which [...]
Smart move by Facebook . BACN will be the social network killer if they are not careful.
Picture: Cybernetnews.com
Article excerpt: Facebook Inc. is making sweeping changes to the world’s largest social networking site, aiming to give users more control and to curb new forms of spam, company officials said late on Sunday. Facebook’s redesign aims to [...]
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